{"id":10604826,"date":"2025-02-12T14:58:30","date_gmt":"2025-02-12T13:58:30","guid":{"rendered":"https:\/\/acm.mc\/?p=10604826"},"modified":"2025-02-12T15:03:04","modified_gmt":"2025-02-12T14:03:04","slug":"tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco","status":"publish","type":"post","link":"https:\/\/acm.mc\/en\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\/","title":{"rendered":"TAG Heuer becomes the first ever title partner of the Formula 1 Grand Prix de Monaco"},"content":{"rendered":"<p><strong>For the first time in its history, which started in 1929, the Grand Prix de Monaco will have a title partner: the TAG Heuer watchmaking group, Official Timekeeper of the Formula 1 World Championship. To celebrate this announcement, the Automobile Club de Monaco presents the official poster for the 82nd edition of its leading event.<\/strong><\/p>\n<p>As the Formula 1 World Championship celebrates its 75th anniversary this year, TAG Heuer further strengthens the incredible link between the automobile and one of the most famous races on the calendar. With a shared history that has been woven over the decades, Monaco and TAG Heuer are linked, not only by the world of motorsport, but also by the history of the company.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DF-T1ZhiVdo\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DF-T1ZhiVdo\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par TAG Heuer (@tagheuer)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p><strong>Monaco, a second home for the TAG Heuer<\/strong><\/p>\n<p>While the traditional watches of TAG Heuer are made in Switzerland, the company has become a cultural force taking on a global identity. With boutiques located around the world, ambassadors and advertising campaigns that can be seen in every city, and the presence in different sports across continents, there is only one place that the brand has a special connection to the Principality of Monaco.<\/p>\n<p>Legendary stories of the sport have been written on the Monegasque track: from the exploits of drivers such as Jochen Rindt, Jo Siffert, Niki Lauda and Ronnie Peterson in the 60s and 70s, who became style icons and wore Heuer chronographs on the track, to the incredible rivalries and victories of Alain Prost and Ayrton Senna in the 80s, who dominated in Monaco at the wheel of TAG Heuer-sponsored McLarens. In the late 90s and 2000s, Mika H\u00e4kkinen, David Coulthard, Kimi R\u00e4ikk\u00f6nen and Lewis Hamilton enjoyed success on the streets of the Principality, all with TAG Heuer watches on their wrist as they stood atop the podium. In recent years, Daniel Ricciardo, Max Verstappen and Sergio P\u00e9rez in a Red Bull Racing car have also won with a TAG Heuer on their wrist.<\/p>\n<p><strong>Elevating a partnership<\/strong><\/p>\n<p><strong>TAG Heuer has been a partner of the Automobile Club de Monaco since 2011<\/strong>, present at key moments through the Formula 1 weekend and at the <strong>Grand Prix de Monaco Historique<\/strong>. This marks the opening of a new chapter in this long history, in which TAG Heuer&#8217;s presence will be reinforced on all race-related media, including with significant trackside placement, visible on site in the streets of Monaco and on screens around the world. Another key element will be the iconic TAG Heuer Monaco clock which will be on display in the paddock. A special logo has been created to celebrate this key moment in motorsport history and is featured on the <strong>Official Poster for this 82nd edition<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-10604821\" src=\"https:\/\/acm.mc\/wp-content\/uploads\/2025\/02\/Visuel_affiche_GPF12025_web.jpg\" alt=\"\" width=\"756\" height=\"1134\" srcset=\"https:\/\/acm.mc\/wp-content\/uploads\/2025\/02\/Visuel_affiche_GPF12025_web.jpg 756w, https:\/\/acm.mc\/wp-content\/uploads\/2025\/02\/Visuel_affiche_GPF12025_web-200x300.jpg 200w, https:\/\/acm.mc\/wp-content\/uploads\/2025\/02\/Visuel_affiche_GPF12025_web-683x1024.jpg 683w\" sizes=\"(max-width: 756px) 100vw, 756px\" \/><\/p>\n<div><span lang=\"EN-US\">In addition to its presence in Formula 1, TAG Heuer is pleased to continue its collaboration with the <strong>Grand Prix de Monaco Historique<\/strong> as <strong>Official Timekeeper<\/strong>, the next edition of which will be held in 2026. This year, TAG Heuer is also partnering the <strong>Rallye Monte-Carlo Historique<\/strong> as part of a multi-year deal.<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>For the first time in its history, which started in 1929, the Grand Prix de Monaco will have a title partner: the TAG Heuer watchmaking group, Official Timekeeper of the Formula 1 World Championship. To celebrate this announcement, the Automobile Club de Monaco presents the official poster for the 82nd edition of its leading event. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10604824,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47,67,393],"tags":[],"class_list":["post-10604826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headline-news","category-formula-1-grand-prix-de-monaco-en","category-a-la-une-en","millesime-497"],"acf":{"contenu_des_pages":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TAG Heuer becomes the first ever title partner of the Formula 1 Grand Prix de Monaco - Automobile Club de Monaco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acm.mc\/en\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TAG Heuer becomes the first ever title partner of the Formula 1 Grand Prix de Monaco - Automobile Club de Monaco\" \/>\n<meta property=\"og:description\" content=\"For the first time in its history, which started in 1929, the Grand Prix de Monaco will have a title partner: the TAG Heuer watchmaking group, Official Timekeeper of the Formula 1 World Championship. To celebrate this announcement, the Automobile Club de Monaco presents the official poster for the 82nd edition of its leading event. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acm.mc\/en\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\/\" \/>\n<meta property=\"og:site_name\" content=\"Automobile Club de Monaco\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/automobileclubmonacoMC\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-12T13:58:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-12T14:03:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acm.mc\/wp-content\/uploads\/2025\/02\/F1-TAG-HEUER-GRAND-PRIX-DE-MONACO-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Maxime Testa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ACM_Media\" \/>\n<meta name=\"twitter:site\" content=\"@ACM_Media\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maxime Testa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/\"},\"author\":{\"name\":\"Maxime Testa\",\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/#\\\/schema\\\/person\\\/645b5ca6180fe637a21a2f951bb2daf6\"},\"headline\":\"TAG Heuer becomes the first ever title partner of the Formula 1 Grand Prix de Monaco\",\"datePublished\":\"2025-02-12T13:58:30+00:00\",\"dateModified\":\"2025-02-12T14:03:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/\"},\"wordCount\":527,\"image\":{\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/acm.mc\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/F1-TAG-HEUER-GRAND-PRIX-DE-MONACO-2025.jpg\",\"articleSection\":[\"Headline news\",\"Formula 1 Grand Prix de Monaco\",\"A la une\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/\",\"url\":\"https:\\\/\\\/acm.mc\\\/en\\\/tag-heuer-becomes-the-first-ever-title-partner-of-the-formula-1-grand-prix-de-monaco\\\/\",\"name\":\"TAG Heuer becomes the first ever title partner of the Formula 1 Grand Prix de Monaco - 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To celebrate this announcement, the Automobile Club de Monaco presents the official poster for the 82nd edition of its leading event. 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